Hi, I am Joel Baker, dealer principal and co-owner of Durand Buick GMC Cadillac, formerly Baker Cadillac. We have been in business for over 30 years at our current location in Leominster, selling, leasing and servicing new and pre-owned vehicles of all types. I am proud to have friendly and knowledgeable staff in every department to serve your transportation needs. Customer service is the foundation of our business.
Prior to operating Durand Buick GMC Cadillac and Baker Cadillac Oldsmobile, I was vice-president of Norman Baker Auto Sales in Worcester, buying and selling pre-owned vehicles since 1981.
By degree I am a mechanical engineer and have an MBA, but I have always had a passion for the automobile business. I enjoy serving our customers, from near and far, to make their transportation experience the best it can be.
Every year I participate in the Pan-Mass Challenge, a fundraiser for the Dana Farber Cancer Institute in Boston.
Since losing my father to colon cancer 13 years ago, I have ridden in the event every year. We bike 192 miles over 2 days from Sturbridge to Provincetown, Massachusetts. It's a challenge to complete such a long ride but it's also very rewarding to raise money for this worthy cause. Last year we raised $56 million, and this year's goal is $60 million.
My son sometimes joins me for the ride, and my daughter, who is a physical therapist, is a volunteer in the medical tent.
As a company, we also accept vehicle donations, maximize the vehicle's value, and send all proceeds to the PMC.
For more information, visit www.pmc.org. If you would like to contribute this year, go to my donation page: www.pmc.org/JB0375. This year, the event takes place August 3-4.